The internationally recognized New York photographer Michael Somoroff choose Chianti and Villa le Barone to capture the Tuscan atmosphere and moments around the Food and Wine theme.
Michael studied art and photography at the New School for Social Research in New York, held his first exhibition in October 1978 at the International Center of Photography in New York City, and opened his own photography studio in 1979 and shortly thereafter began working for virtually every major magazine in New York and Europe.
In 1980, Somoroff moved to Europe where he worked in London, Paris, Milan and Hamburg, Shortly after his arrival in Europe, he became a noted photographer in his own right, where he was a regular contributor to such influential magazines on both sides of the Atlantic as Vogue, Harpers, Bazaar, Stern and Life.
Noted for his lighting techniques and composition, Somoroff began directing films soon after and became “a specialist in the little-known world of “tabletop directing”. Back in New York in the late 1980s, he helped to create McGuffin Films Ltd., a tabletop production company where he was a senior partner for 27 years.
Michael Somoroff has been contributing award winning work to the advertising industry for over 30 years. He is recognized throughout the international advertising community as one of the top commercial directors working today and regularly contributes his talents to creating commercials, photography and all forms of content for countless companies seeking to further their brand identity strategically through his pictures.
Mr. Somoroff is represented in numerous important collections worldwide, a sampling of which include the Museum of Modern Art, New York; The Museum of Fine Arts, Houston, Texas; and The Smithsonian Institution, Washington, D.C.
We are very proud that Michael Somoroff and his team have chosen Villa le Barone for some of their wonderful pictures!